Penfolds is an iconic Australian wine brand with a legacy that dates back to its founding in South Australia in 1844 by Dr. Christopher Rawson Penfold and his wife, Mary. While initially focused on fortified wines for medicinal purposes, the brand quickly evolved into a leading producer of fine table wines. Its identity is deeply rooted in the pioneering spirit of its founders and its subsequent chief winemakers, who helped establish Penfolds as a global symbol of Australian winemaking excellence.

The brand's philosophy is an unwavering commitment to quality through a meticulous blending process. Penfolds is particularly famous for its multi-vineyard, multi-regional sourcing, a practice that allows it to create a consistent and distinctive "house style" regardless of vintage variation. This approach is most famously embodied in its flagship wine, Grange, a powerful and long-lived Shiraz that is considered one of the world's most collectible wines. The brand's acclaimed Bin series further showcases this philosophy, with each number representing a consistent style and quality. Penfolds has a reputation for crafting wines that are bold, complex, and built for longevity.