Ron Barceló is a renowned rum producer from the Dominican Republic, founded in 1930 by Spanish entrepreneur Julián Barceló. The brand's philosophy is rooted in a commitment to quality and innovation, which has established it as a major player in the global rum market.

A key distinguishing factor for Ron Barceló is its dedication to using 100% sugarcane juice from its own plantations, rather than molasses. This practice results in a smoother, more complex rum with a distinct flavor profile. The company's aging process takes place in oak barrels under the tropical climate of the Dominican Republic, which contributes to the rums' rich color and character.

The brand's portfolio includes a range of expressions, from its popular Añejo and Gran Añejo to its flagship premium rum, Barceló Imperial. The Imperial line has received numerous international accolades, solidifying the brand's reputation for crafting high-quality spirits. Ron Barceló is also notable for its commitment to sustainability, having been a pioneer in the industry as one of the first rum distilleries to be certified as carbon neutral.