Rupert Protea is a brand of South African wine produced by Anthonij Rupert Wyne. The brand's name, "Protea," is a tribute to South Africa's national flower, symbolizing the country's biodiversity and the family's commitment to the land where the protea species flourishes.

The brand’s philosophy is centered on sustainability and value. Each bottle of Protea wine is made with an eye toward reducing environmental impact, from the unique, artist-designed patterns on the bottles that encourage reuse and recycling to the use of a specially designed cork that can be easily twisted and resealed.

The Protea range consists of everyday drinking wines that are known for their fresh, fruit-forward, and accessible style. The grapes are sourced from various top viticultural areas in the Western Cape region, and the wines are crafted to be true to their varietal character. The portfolio includes a variety of offerings such as Cabernet Sauvignon, Merlot, Shiraz, Chenin Blanc, Sauvignon Blanc, and a popular rosé, all of which are designed to be enjoyed young and in a casual setting. The brand's focus on quality, sustainability, and affordability has made it a popular choice for consumers seeking a taste of South Africa.