Santa Margherita is an iconic Italian wine brand, famously credited with pioneering the modern style of Pinot Grigio that is now a global phenomenon. The brand was founded in 1935 by Count Gaetano Marzotto in Italy's Veneto region, with a vision to create a modern, efficient, and harmonious winemaking operation. It was named in honor of his beloved wife, Margherita.

The brand's philosophy is rooted in innovation and a commitment to producing approachable, high-quality wines that reflect their regional character. The company's breakthrough came in the 1960s when they began producing their Pinot Grigio using a unique method of gentle pressing and fermentation, which resulted in a clean, crisp, and pale wine. This departure from the traditional copper-colored Pinot Grigio of the time was a massive success, and it established Santa Margherita's flagship wine as the benchmark for the style.

While the brand is synonymous with Pinot Grigio, the Santa Margherita Wine Group has grown to include a diverse portfolio of estates and wines from some of Italy's most prestigious regions, from the slopes of Alto Adige to the rolling hills of Tuscany and the volcanic terrain of Sicily. This expansion has allowed the brand to offer a wide range of still and sparkling, white, red, and rosé wines, all united by a commitment to quality and a consistent expression of their terroir.