The brand's identity is deeply rooted in its family heritage and the specific piece of land they have been farming for generations in the Walla Walla Valley of Washington state. The winery was founded by the Corkrum-Derby family on land that was originally a homestead and wheat farm. To honor this history, each of their wines is named after a family member. "Uriah" is named after Uriah Corkrum, the family patriarch who began farming the land in the 1880s.

Spring Valley Vineyard is a true estate winery, meaning they only use grapes grown on their property to make their wines. This "estate-grown" philosophy is a core part of their brand, as it allows them to produce wines that are a pure expression of their unique terroir. They are known for their meticulous attention to detail in the vineyard and a winemaking style that balances tradition with modern techniques. The brand is now part of the Ste. Michelle Wine Estates portfolio, but it continues to operate with the same commitment to family history and quality.