The Simple Grape is a modern California wine brand built on the promise of transparency, simplicity, and authenticity. It was created to serve wine drinkers who want great flavor without unnecessary additives, focusing on a philosophy of “nothing extra.” Every bottle is made with sustainably grown California grapes and crafted to be naturally low in sugar, low in carbs, and free of artificial ingredients, concentrates, or unnecessary intervention in the cellar.

The brand’s mission is to return wine to its purest form—just grapes, carefully selected, fermented, and bottled to showcase the character of the varietal and the region. This approach makes The Simple Grape a natural fit for consumers looking for wines that align with wellness-conscious lifestyles while still offering the pleasure and richness of traditional California winemaking.

Presented with clean, modern packaging, The Simple Grape highlights its philosophy directly on the label, ensuring drinkers know exactly what they are getting. It has quickly gained recognition for being approachable, trustworthy, and consistent, appealing to a growing audience who value honesty and balance as much as taste. The brand embodies a contemporary shift in the wine industry—toward clarity, quality, and integrity—making it a standout choice for everyday enjoyment.